Auf der Bestsellerliste unseres Kooperationspartners 800-CEO-READ

How to Choose and Execute the Right Approach

[Martin Reeves, Knut Haanaes, Janmejaya Sinha: Your Strategy Needs a Strategy]

Martin Reeves, Knut Haanaes, Janmejaya Sinha: Your Strategy Needs a Strategy

You think you have a winning strategy. But do you? Executives are bombarded with bestselling ideas and best practices for achieving competitive advantage, but many of these ideas and practices contradict each other. Should you aim to be big or fast? Should you create a blue ocean, be adaptive, play to winor forget about a sustainable competitive advantage altogether? In a business environment that is changing faster and becoming more uncertain and complex almost by the day, it s never been more importantor more difficultto choose the right approach to strategy. ... mehr

Auf der 800-CEO-READ-Bestsellerliste: Platz 2

The New Science of High-Performing Organizations

[Rich Karlgaard: Team Genius]

Rich Karlgaard: Team Genius

A groundbreaking book that sheds new light on the vital importance of teams as the fundamental unit of organization and competition in the global economy. Teams we depend on them for both our professional success and our personal happiness. But isn't it odd how little scrutiny we give them? The teams that make up our lives are created mostly by luck, happenstance, or circumstance but rarely by design. In trivial matters say, a bowling team, the leadership of a neighborhood group, or a holiday party committee success by serendipity is already risky enough. But when it comes to actions by fast-moving start-ups, major corporations, nonprofit institutions, and governments, leaving things to chance can be downright dangerous. ... mehr

Auf der 800-CEO-READ-Bestsellerliste: Platz 3

The Simple Art of Growing Your Business by 15% in 15 Minutes Per Day

[Alex Goldfayn: Revenue Growth Habit]

Alex Goldfayn: Revenue Growth Habit

Forget about relying on social media. Posting on Twitter, Facebook, and LinkedIn doesn't grow revenue, especially for business-to-business companies. "The Revenue Growth Habit" shows how to request and collect testimonials and how to "communicate" these testimonials to grow your business. You will discover how to write powerful case studies, ask for (and get!) referrals, grow your lists, and send a revenue-growing newsletter. Goldfayn also includes information for teaching your customer service people how to inform your current clients about what else they can buy from you. This proven approach revolves around "letting your customers tell your story." There is nothing you can say about your products and services that is more effective than what your paying customers say. ... mehr

Auf der 800-CEO-READ-Bestsellerliste: Platz 6

The Only Sensible Way to Run a Company

[Jack Stack: The Great Game of Business: The Only Sensible Way to Run a Company]

Jack Stack: The Great Game of Business

"The Great Game of Business" started a business revolution by introducing the world to open-book management, a new way of running a business that created unprecedented profit and employee engagement. The revised and updated edition of "The Great Game of Business" lays out an entirely different way of running a company. It wasn't dreamed up in an executive think tank or an Ivy League business school or around the conference table by big-time consultants. It was forged on the factory floors of the heartland by ordinary folks hoping to figure out how to save their jobs when their parent company, International Harvester, went down the tubes. ... mehr

Auf der 800-CEO-READ-Bestsellerliste: Platz 7

The New Customer Experience

[Scott Stratten, Alison Kramer: Unselling.: The New Customer Experience]

Scott Stratten, Alison Kramer: Unselling.

"UnSelling" is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even product quality. Sixty percent of a purchasing decision is made before a customer even contacts you. We have funnel vision, and it needs to stop. Unselling" is about the big picture: creating repeat customers, not one-time buyers. Create loyal clients that refer others, not faceless numbers. Becoming the go-to company for something, before they even need you. ... mehr

Auf der 800-CEO-READ-Bestsellerliste: Platz 8

Building a High-Performance Organization from the Ground Up

[Chris Van Gorder: Front-Line Leader]

Chris Van Gorder: Front-Line Leader

Real leadership that leads to high engagement, higher performance, and a culture of accountability: As president and CEO of Scripps Health, one of America's most prestigious health systems, Chris Van Gorder presided over a dramatic turnaround, catapulting Scripps from near bankruptcy to a dominant market position. While hospitals and health systems nationwide have laid people off or are closing their doors, Scripps is financially healthy, has added thousands of employees (even with a no-layoff philosophy), and has developed a reputation as a top employer. What are the secrets to this remarkable story? ... mehr

Auf der 800-CEO-READ-Bestsellerliste: Platz 10

How We Built a Workplace People Love

[Richard Sheridan: Joy, Inc]

Richard Sheridan: Joy, Inc

Every year, thousands of visitors come from around the world to visit Menlo Innovations, a small software company in Ann Arbor, Michigan. They make the trek not to learn about technology but to witness a radically different approach to company culture. CEO Rich Sheridan removed the fear and ambiguity that typically make a workplace miserable. With joy as the explicit goal, he and his team changed everything about how the company was run. The results blew away all expectations. Menlo has won numerous growth awards and was named an Inc. magazine 'audacious small company'. ... mehr

Auf der 800-CEO-READ-Bestsellerliste: Platz 15


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